Florists' Review Enterprises

Established by Gilbert Leonard Grant in 1897 as The Weekly Florists' Review, it was the first floral magazine to use photography rather than sketches, giving florists a true picture of what was happening in their industry. Our parent company, WildFlower Media Inc., is a business-to-business media company that is deeply entrenched in the professional floral industry. In today's multimedia world, WildFlower Media Inc. continues to provide high-quality content targeted for the professional floral industry. The portfolio of products centers on the flagship publication, Florists' Review, the industry's only independent monthly magazine for the retail/wholesale/supplier market. Other important connections to the floral marketplace include our website, special supplements, e-newsletters, videos, online Sourcebook, social media relationships and a host of marketing services. WildFlower Media Inc. is the industry leader in creating "how-to" floral design books and floral image CDs. These books and CDs, along with other selected books, provide florists and flower enthusiasts with nearly 60 titles from which to choose in our Bookstore, along with a unique selection of display and merchandising products. The company sponsors two major industry-wide contests each year: the Retail Florist of the Year contest and the Picture-Perfect Weddings contest. Our Team