Mizzouri

We are a full service global research firm offering qualitative, quantitative, and quantilative research as well as research planning and consulting, training, and organizational development. We're also a majority women-owned business. What makes us different? For perspective, small research agencies and boutiques don't have the time or capacity to deliver the breadth of capabilities required to meet 90% of a client's research needs. So, they focus on niche offerings and (in most cases) deliver them very well. But this forces clients to know who can do what - and to work across a wide array of firms in order to meet their needs. And while many of the big guys have amassed the entire spectrum of research capabilities within their networks, those networks aren't necessarily talking to each other. Moreover, they're not financially incentivized to be methodologically agnostic, leaving clients to wonder if they're really getting the best of the agency. We've taken a very different approach. We've populated our Mizzouri River with top talent across a range of capabilities that we can leverage to meet nearly every client need across virtually every global geography. And this isn't limited to traditional research. For instance, we deliver mobile surveys in developing countries, global video immersion and transcripted video databasing, 3-D animation and virtual fly-throughs for shopper research and store design, apps for updating and disseminating research findings to geographically dispersed client teams, and more. We have access to sample providers who can cover the majority of the globe. We're quickly revolutionizing industry approaches to concept testing, advertising and communications testing, habits and practices studies, tracking, pricing and portfolio optimization, agent-based modeling, prediction markets research, gamification, and data visualization. We're continuously improving the research tools and approaches our clients have historically used - and always through the lens of providing better, faster, more cost effective solutions. We're also passionate about mixed methodologies, and the number of possible combinations within our modular set of tools is virtually infinite.