Siro

Siro is building an AI Coach for field sales. The majority of the 5.7 million sales professionals in the U.S. work in field sales (i.e., any sales process involving a handshake), but most receive ZERO on the job coaching because it is too time-intensive for managers/mentors to watch reps out in the field. So even though sales reps can out-earn surgeons, corporate lawyers, McKinsey partners the vast majority do not. We believe that with the right tooling, Field Sales can become the most accessible path to financial freedom. Siro records reps in-person conversations and highlights the most critical moments to let reps hear how top performers handle difficult customer objections and empower coaches to support reps to a degree never before possible.