Analytic Edge Pvt

Analytic Edge is an analytics company that leverages technology and advanced analytics to help brands make data-based marketing decisions. Their flagship product Demand DriversTM is a Marketing Mix Modeling (MMM) solution that analyses the historical relationship between brands' marketing spend and sales performance and helps determine where and how to spend in the future. Analytic Edge works with clients across industry verticals such as consumer packaged goods, retail, financial services, travel and hospitality, healthcare and pharma, automotive and many others. The company has offices in India, Singapore, US, Canada, Mexico, Brazil, Argentina, UK, Switzerland, UAE, South Korea, China, Japan, Australia and New Zealand.