Attitude

Attitude is a Montreal-based company that develops all-natural bath, body, baby/kids, and pet care products. Its natural hair and skin care products for men and women are enriched with watercress, Indian cress, white tea, and orange, olive and lemon leaf extracts to help efficiently regenerate, strengthen and protect all hair and skin types. Its EWG-Verified sun protection collection features mineral sunscreens made from non-nano zinc oxide (20%), a calendula after-sun melt-in gel, and a face stick for a no-mess application. With only plant-based and mineral ingredients, Attitude's products are developed to provide a balance between safety and functionality that are easy to apply, smooth and non-whitening. This is the company's third Buyers' Choice award win.