Beautytap

Beautytap is THE destination for everything K-beauty, with an extensive range of educational resources and the strongest community surrounding popular and indie Korean beauty products. Its new product line, AZN Labs, is more than just that. From "A" to "Z," Beautytap sources "N"atural ingredients from all over the world with proven efficacy, producing new, creative formulas for topical skincare. Beautytap is passionate about Korean beauty, as well as educating, empowering, and spreading the diversity of unique cultures around the world. It is the destination for people who share this philosophy. Now with our first flagship retail location, Beautytap complements its online community, e-commerce site, and editorial expertise with a brick-and-mortar experience to truly connect with those eager to learn about Korean beauty. Beautytap is a U.S.-based company with a direct sourcing team located in South Korea, so you can expect the credibility, service, and trust of a U.S. company with the true ground floor expertise of our Korean team.