Black Box VR

Founded in early 2016, health & fitness industry veterans Preston Lewis & Ryan DeLuca decided something in the industry needed to change. Even after successfully building Bodybuilding.com to $500M in revenue and creating some of the world's most popular fitness apps and tools, they still saw the same glaring problem again and again: people hate working out and lack consistency. After experiencing the immersive power of VR, Preston and Ryan knew this technology, when paired with resistance training and addictive game principles, would be the paradigm shift the industry needed to finally keep people on track. With this, the vision for Black Box was born. Black Box applies the addictive qualities of gaming and immersive technologies to working out, which will revolutionize the fitness industry.