Bucks Free Press

The Bucks Free Press have committed to a 20 week advertising and publicity campaign leading up to the event. The first of which started on Friday 12th June in the Business Monthly section of the main Bucks Free Press publication. There are also plans to include a dedicated four page cover, the week before the 28th October that will include further event detail. The Wycombe Business Expo is also being promoted using Social Media. This includes Twitter, Facebook and LinkedIn. Regular updates aimed at attracting both exhibitors and visitors will highlight the event on-line. There are also a number of local Business Networking Groups spreading the word through its members. Business Advisors representing the four major banks located within the town of High Wycombe have also been approached. Many have welcomed the idea of promoting the event to their existing commercial customers, based within the Wycombe District. Those banks include Lloyds TSB, Barclays, Natwest and HSBC. Other organisations promoting the event include the WISER group and the Federation of Small Businesses (FSB).