Cocoon

Cocoon is the world's first cross-category insights and analytics company for the trillion dollar Female Economy. We help brands from makeup to skincare and from haircare to feminine health to understand their actual and potential audiences, by using direct crowdsourced real-time purchase behavior and product review data. Our insights enable marketing personalization to thousands of audience micro-segments simultaneously by connecting detailed customer profiles to their actual behavior using real-time 24/7 consumer insights. We aim to transform how brands understand, engage, and market to women deciding over $28 trillion of consumption.