The Completely Group

The Completely Group has developed a specialism in this area of the business and our work on the recent sale of a major retail asset in Scotland is a good example of this. Colliers International's UK Retail Investment team instructed The Completely Group team to produce the marketing collateral to promote the sale of The Centre Shopping Centre and Almondvale Retail Park in Livingston, West Lothian. Completely's Ben Parer reports: "We produced both marketing collateral and a secure online data room for potential buyers to browse key information about the asset". To market the property, Completely produced a high production value brochure with lay-flat binding, video and iBook presentation. "iBook presentations are proving to be a very popular and effective presentation tool for our clients," says Parer. "They provide an opportunity to showcase detailed information, plans, images and video in a flexible and dynamic way that allows the presenter to move through the iBook as the meeting requires." The Land Securities assets were sold in late 2014 to HSBC Alternative Investments for £224m. James Findlater, Head of Shopping Centre Investment at Colliers International, comments: "This was an investment sale that required best-in-class marketing material and that is exactly what we achieved with The Completely Group".