Fruit Juice Focus

Fruit Juice Focus is the new monthly free on-line magazine from the publishers of the established industry digest Juice Market and brings you feature articles on juice processing, technical and marketing innovation plus the latest trade data, news briefs, a company directory and information on events and industry associations. We really hope you find the new publication both interesting and useful. Fruit Juice Focus will try to capture all of the facades of the industry, taking a look at subjects such as how people conceive juice in different countries to how processors can achieve more from their plants. Juice has evolved beyond the carton that we used to pick up in the supermarket in the 50s/60s/70s and 80s. Now juice bars vie for space with coffee houses in shopping malls and the high street. So, where are we heading? Ben Martin, the Managing Editor of Fruit Juice Focus, will endeavour to discover the new trends and innovations in the juice market so that you don't have to! Fruit Juice Focus is distributed to Juice Market's unique database of 2400 key industry contacts across the globe, as well as Juice Market subscribers. This database has been researched and developed over the past 10 years.