Genieo Innovation

In Genieo, for the first time, privacy and personalization are combined to bring content that is as dynamic as its users' lives: connected, evolving, relevant - and private. Genieo's proprietary algorithms privately detects users' intentions and attention and delivers interesting and relevant content like blogs, videos, Facebook links, Twitter feeds, or breaking news. Genieo also automatically detects the difference between short-term interests like an apartment search, or a long-term interest like news of a specific sports team, favorite artist or even a local topic like school news. Unlike other personalization solutions, Genieo protects the user's privacy by keeping all the information on the user's computer or mobile device and not sharing it with a server. Genieo has enormous implications for advertising and media; highly targeted ads can be precisely delivered without revealing personal information.