Good Dye Young

Hayley and Brian have worked together for over a decade and see Good Dye Young as a color brand with a vision to create a community around self-expression and happiness in one's self. The brand originally launched with six vibrant semi-permanent colors, created with quality and performance in mind and now includes semi-permanent hair dye, temporary hair makeup, and high-end hair care products. Inspired by the freedom of today's culture today to express yourself however you want, Good Dye Young asks what is more expressive, powerful and personal than hair? They've created products that are fast and fun, taking down the barrier of hair color and making it as easy as applying a new shade of lipstick. GDY is an extension of Hayley and Brian's shared passion to provide a brand that breaks down that wall of just being a company. Their goal was to create a community everyone can be a part of, empowered by tools that encourage freedom of self-expression.