Heart of the Customer

Heart of the Customer (HoC), a customer experience consultancy founded by CX thought leader, speaker, author, and entrepreneur Jim Tincher, has been setting best-practice customer journey mapping standards since 2013. HoCs proprietary mapping process and highly experienced team of analysts, mappers, and project managers help companies of all sizes discover what customers are thinking, feeling, and doing during every interaction with their organization, to get at the heart of what drives customer behavior in order to boost loyalty, satisfaction, and revenue. To learn more, visit HeartoftheCustomer.com.