Hookit

About Hookit Hookit is the leading sponsorship analytics and valuation platform. As consumption and fan engagement of sports grows exponentially on social and digital media, Hookit helps brands to maximize sponsorship investments and empowers athletes, teams, leagues and federations to prove and increase their value to sponsors. Hookit measures value across multiple social and digital platforms by analyzing overall engagement and brand promotion, including mentions, hashtags, keywords and logos within photos and videos using computer vision software. Hookit's Valuation Methodology (HVM) was awarded The 2016 Digital Marketing Association's Innovation Award for Valuation and Attribution. Hookit's growing roster of marquis clients includes GoPro, Monster Energy, Sony, Vans, Asics, Major League Soccer, Canadian Olympic Team, World Surf League, FIS, NHRA, PGA European Tour, McLaren Honda F1, Speedway Motorsports Inc., BF Goodrich/Michelin, Liverpool FC, United States Ski and Snowboard Association and Feld Entertainment. Hookit is based in Solana Beach, CA. Request a Demo - Are you ready to see how Hookit's business intelligence tools and insight can help drive your digital marketing decisions? Request your free brand demo today and see for yourself just how powerful #spontech can be.