March Branding

March created a visual identity for this innovative mobile healthcare tech start-up. Tuberosity is a mHealth (Mobile Health) start-up that's core aim is to create efficiency in healthcare provision to benefit both provider and consumer. Founded by spinal surgeon Dr Jim Grey, the business aims to facilitate efficiency through a suite of innovative mHealth apps. March was commissioned to create an identity for Tuberosity that would reflect its virtues as a modern and revolutionary brand.