MaxPoint Interactive
MaxPoint is a marketing technology company that generates hyperlocal intelligence to optimize brand and retail performance. It provides a platform for brands to connect the digital world with the physical world through hyperlocal execution, measurement, and consumer insights. The company's proprietary Digital Zip® technology and the MaxPoint Intelligence Platform™ predict the most likely buyers of a specific product at a particular retail location and then execute cross-channel digital marketing programs to reach these buyers.
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