Music Managers Forum

MMF-US partners on Road-Less Live Streaming Series - We are proud to join RoadNation and A2IM in a program to help indie artists generate money and audience for livestreams. We all know the challenges indie artists have today after losing income from live shows for the foreseeable future. The "Road-less Livestream Series" provides artists three things: (1) the opportunity to earn money from livestreams for purchases of experiences and merch; (2) reach a broader audience; and (3) improved audio and video through a customized player and production. Livestreams take place on Twitch, Facebook and YouTube, with critical promotion from Twitch and FaceBook. Artists have a customized page and marketing help to sell items on RoadNation before, during and after the live stream show. Many other industry organizations came together with us to promote and support this effort, including Women in Music, Association of Independent Publishers, Songwriters of North America, SAG-AFTRA, SoundExchange and others. Their kick off on April 17th, was a great success and the artists who performed were very happy with the results! Future plans include two curated shows per week and individual artist livestreams throughout each week.