M-zawadi
Ability to transfer points: M-zawadi provides a game changing feature; Ability for a customer to transfer points to another (within the same merchant); that will not only help you as a merchant retain your loyal customer base but will also introduce new clients to your brand. Ability to Advertise and do targeted marketing: On adoption of M-zawadi system, it puts you as a merchant in a position where you are able to share adverts and deals through the M- zawadi app or sms for the feature phones case. This will help you influence the buying patterns be it on a season, particular branch or towards a particular product etc. Ability to implement By Client without a Point of Sale (POS): For the clients who already have a Point of Sale system .M-zawadi platform will be integrated to the existing infrastructure. For the SMEs who don't have a Point of Sale the client will be able to use the M-zawadi app to issue points. Cross- Industry campaigns: M-zawadi platform is a platform that will be used across different industries. This provides an opportunity for you as a merchant to collaborate with a merchant in a different industry to run a loyalty scheme cutting across industries.