Netpoints Fidelidade
Founded in September 2011 by a group of Brazilian entrepreneurs with investment from Bozano Group - Embraer's investor - and partner of Smiles and Marisa companies, Netpoints is a loyalty program focused on retail and has partnerships in several segments, such as Supermarkets, gas stations, drugstores, pet shops, clothes and accessories, online stores and even the main home center in Brazil. The range of services offered by Netpoints to partners includes an exclusive electronic platform for customer relationship actions and purchasing behavioral studies that enable each partner to optimize their business strategies using tools such as Netshopper, NetPDV, Netcustomers and Netnumbers. The Netpoints expansion plan foresees the presence of the program in partner coalitions in all regions of the country by the end of 2015. Netpoints is already the fastest growing retail loyalty program in Brazil, with over 8. 5 Millions of customers and more than 500 partners, among physical stores, e-commerce, as well as partnerships with the consumer goods and card industries.