Paylead

PayLead has created a two-sided ecosystem fueled by payment data, that brings together daily banking and performance marketing for retailers. PayLead offers a unique opportunity for retail advertisers to address millions of consumers across Europe with unprecedented targeting capabilities. Since 2016 PayLead has changed the way consumers are experiencing cashback by creating an effortless, automatic and instant reward experience when they shop either online or in-store while turning payment data into value for marketers. PayLead operates over +30 automatic cashback programs for the largest retail banks, neo-banks, and consumer money apps in Europe (France, Spain and Belgium).