Picwell

Founded in 2016, Picwell is a Philadelphia-based software company that uses proprietary analytics to distill a complex array of health plan information down to simple, independent and objective health plan scores that consumers can easily understand, thereby allowing them to choose their annual health insurance coverage with confidence. Picwell delivers an individual's plan score and prioritization data directly via API to the health plan enrollment sites of national U.S. brokers and insurance carriers today.