The Play Bigger

Play Bigger has created a purpose-built, multi-stage approach to building category kings™. Play Bigger is on a mission to position great technology companies to become Category Kings. We specialize in category design - the discipline of conditioning a market to generate market pull and market cap. Just like you can design and build products and companies, we believe it's possible to design and build categories. Further, we believe that the company that designs the category is much better positioned to dominate it.