Plimsoll Publishing

Established in 1987, Plimsoll provides busy managers with a set of tools to monitor the financial welfare of their company, their rivals, or those they wish to acquire. Plimsoll sells over 1,600 industry specific reports that analyses individual company performance alongside key industry trends and developments. The reports are used to assess the attractiveness of potential acquisitions, gain better understanding of a market and identify sound companies with whom to trade. Our company name, 'Plimsoll', refers to Samuel Plimsoll, best known for introducing a safe loading line for merchant ships in the 19th Century. The visual principle invented by Samuel Plimsoll, to ensure the safe loading level of ships, was the inspiration to the founder of Plimsoll. Don Turkington saw that a similar method could be used to give early warning signs of danger within a company. He wanted a standardised model which would indicate to the reader the financial wellbeing of any company, without the need for specialist knowledge. Based on extensive research to identify the most responsive financial ratios the Plimsoll Model was created. Plimsoll