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Russell Moccasin

Russell Moccasin

Russell Moccasin makes completely custom (and 100% by hand) shoes and boots to Your exact measurements - you measure your foot, heel, length, width, height, etc, send them in, and they build You your own perfect pair. When I was first contacted about Russell Moccasins I admit that I was unfamiliar with the brand. As I began to look into Russell, I knew there was no way I could pass on this review! Russell Moccasin is the company you can't help but love and cheer for. Russell Moccasin has been in business in Wisconsin for over 108 years and today the boots are made in the very same little building that the company started in. As if that isn't enough, what truly sets this family owned and operated business apart from the rest is their attention to detail and zealous commitment to quality in their completely custom built shoes. That's right, not only does Russell custom fit its boots and shoes, they actually hand last and hand sew every pair... and you can tell. My favorite quote, and a great synopsis from Russell Moccasin is this: "Russell has never grown into a large multinational marketer of theme-type footwear...we prefer to remain small and turn out the finest handmade product possible for our unique group of outdoorsmen and women...those who recognize the quality of a handmade product. If we were larger in size and scope, we simply could not do the kinds of things we do. In order to respond to specialized demands, we must maintain a close knit group of highly skilled craftsmen. Mass production techniques are simply not possible." Those skilled craftsmen hone their skill day in and day out and remain loyal to the family owned business. It's no wonder that their client list includes such people as Robert Redford, George W. Bush, Tucker Goodrich, Gayne Young, Larry Weishuhn, Mike Cassidy, Mike Rogers, and just about every big game hunter you see on TV. Plus they've been featured in countless magazines ranging from Bow Hunting World and Field and Stream to S.W.A.T. Forgive my doting - I really was just blown away with this company; Ralph (the president) and his people are truly top notch.

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About Russell Moccasin

Estimated Revenue

$1M-$10M

Employees

11-50

Funding / Mkt. Cap

$150K

Category

Industry

Consumer Goods

Location

City

Berlin

State

Wisconsin

Country

United States

Tech Stack (0)

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