Solutions 4 Retail Brands

Solutions for Retail Brands (S4RB), a grocery retail technology specialist that focuses on private brands, has partnered with HowGood to bring environmental and labor risk analysis into the hands of retailers looking to avoid common ethics- and transparency-related pitfalls in their private brands. The solution helps to reduce risks that can lead to negative consumer feedback and damage to reputation for grocery retailers. The technology-driven solution is able to determine which ingredients or ingredient sources are associated with which areas of risks, and to continually benchmark these against industry averages. Retail private brands often have thousands of products across tens of categories from hundreds of different suppliers. That makes it difficult to understand environmental and labor risks across all brands. This partnership will leverage the unique HowGood approach to benchmark risk across categories, based on industry comparisons. HowGood's data examines the sales performance of products against 127 different sustainability attributes, ranging from animal welfare risk to greenhouse gas emissions. The assessments tie into consumer trends to help retailers stay ahead of the curve in a new values-based economy. This partnership involves two companies - S4RB and HowGood - that are already bringing their own solutions to a wide range of retailers.