Shopper's Guide
The Shopper's Guide was founded in 1968, by Eunice and John Raifstanger, Sr., to connect buyers and sellers in the Southern Berkshires and Northern Connecticut - to provide a useful service to this community at a fair price. The Shopper's Guide remains a family owned buisness, with Robin (Raifstanger) Hare. Today, with the lowest per column inch rate in the area and a circulation guaranteed by direct mail, the Shopper's Guide is the best value and most effective way for businesses to reach consumers in the tri-state area. While we are proud of our business ads, we are equally committed to, and proud of, the classified ads placed by local people to reach other local people. These classifieds, which offer a snapshot of the way people in our community go about their daily lives, are truely at the heart of the Shopper's Guide.