STRALA

Strala is a SaaS technology platform that helps marketers automate and track the effectiveness of content and media across all customer touchpoints. Strala helps marketers define, collect, and unify all customer touchpoint interactions across paid, owned, and earned media. Strala seamlessly integrates with top ad and marketing platforms to automate tracking. This data creates the foundation of experience data that solves a majority of problems with big data, personalization, attribution, and AI. Strala will be releasing future offerings to help marketers capitalize on this sure foundation of data. Strala's mission is to help organizations create world-class customer experiences and leverage data-driven insights by liberating data through complete, consistent, and pre-defined standards.