Ultra Music Festival

As the world's most famous outdoor electronic music festival, ULTRA has won "Best Music Event" by the International Dance Music Awards (IDMA) six consecutive years, from 2005 to 2011, "Best International Dance Music Festival" by the Ibiza DJ Awards in 2008 and "Best Festival" by the Village Voice Media New Times consecutively five years running from 2005 through 2009. Originally created as a pure electronic music festival in 1999, ULTRA has grown through the years to present not only the genre's hottest, biggest and best headline artists (The Prodigy, Swedish House Mafia, The Chemical Brothers, Tiësto, David Guetta, deadmau5, Underworld, Kraftwerk, Armin van Buuren, Moby, Fatboy Slim, Justice, Carl Cox and Avicii to name a few), but also crossover headline bands that incorporate EDM elements in their music and have a history or new beginning in the EDM community and culture (The Cure, The Killers, New Order, Duran Duran, The Black Eyed Peas, Erasure, M83, Santigold, The Ting Tings, Cut Copy, Empire of the Sun and Bloc Party). In 2012, global pop icon Madonna appeared as a special surprise guest-the festival's gift to their fans-to introduce the main stage final headlining artist AVICII, joining him behind the decks to premiere his UMF remix of her new single "Girl Gone Wild. The year also was the subject of CAN U FEEL IT, a major documentary feature about the festival, which was shown in over 500 theatres nation-wide. Together with its signature, cutting-edge productions, ULTRA is unrivalled by consistently presenting the world's greatest, most diverse EDM line-ups year after year. In 2013, as it celebrated its 15 year anniversary, ULTRA became the first major EDM festival in the world to expand to two weekends: March 15, 16 and 17 and March 22, 23 and 24. Both weekends sold out with a combined total of over 330,000 people in attendance from 95 countries, breaking the festival's previous record. In addition to the festival in Miami, UMF TV streamed to a record 10,000,000+ around the globe with a peak concurrent of just above 210,000 making Ultra 2013 the most watched unsponsored music event in YouTube history. A global brand, ULTRA MUSIC FESTIVAL takes place in Miami, Brazil, Argentina, Chile, Ibiza and Korea, expanding into Europe with ULTRA EUROPE July 2013 in Croatia.