Akoonu

Akoonu, Inc. ™ is the first platform for strategic marketing that empowers B2B marketers to develop and operationalize the essential elements for successful buyer-centric marketing from planning through execution. Our configurable frameworks, data and systems integrations, workflows, and collaboration features enable B2B marketers to develop: in-depth buyer's journey maps and buyer personas; brand messaging and targeted messages by persona and stage; and strategic content plans from ideation through fully descriptive briefs. Our platform activates these elements organizationally so that everyone across Marketing, Sales, Product, and Services can access, leverage, and share them in real-time. As a result, marketers can align internal activities - like content creation, sales enablement, and campaigns - to buyers' needs and processes. Through this internal alignment and richer understanding of your audience, you'll provide buyer-centric experiences that fuel relationships, convert leads, and drive business growth.