Alternative Groove

Alternative Groove, locally owned and operated since 1999, is Vancouver Island's Premier Board Shop. For Wake, Skate, Snow, Surf and Skim, we carry the most sought after brands on the market and fully back everything we sell. When we're not traveling to tradeshows and product showings to keep up to date on the latest technologies and styles, we're out there participating in the sports that we represent. Whether the swells are good in Tofino, or if it's dumping snow on Mt. Washington save a spot in the lineup for our Staff and Team.