Authentic F&F

Authentic is a lifestyle company at its core. Every team member gets out beyond the screen, exploring life and enjoying being active. Whether that's skateboarding, trail running, or cycling, we're always pushing our physical limits just as we push each other and the work we're doing. As summer approaches, and on the heels of our new website launch, we're excited to kick off the cycling season with our own custom kit, taking passion for design to a new medium. Clean lines, attention to detail, and a pro level apparel partner bring lifestyle and work together in a pretty rad looking bike kit (if we do say so ourselves). We don't support FOMO, so pre-order now.