Authentic Matters

Authentic Matters is a digital communications consultancy that helps businesses-from startups to Fortune 500s-improve how they engage, acquire, nurture and convert their customers. We specialize in audience definition and development, buyer journey mapping, funnel optimization, lead nurturing, conversion optimization and customer engagement. Said simpler: we're good at getting people to do a thing-at scale. We do this by implementing digital (and occasionally traditional) marketing strategies that not only convince but convert. Client industry specialties include fintech / financial services, mobile, SaaS, real estate, edtech / education, search, software design & development, nonprofit and ecommerce-but if the digital marketing perspective is sound and the ability to understand a business from all angles is true, vertical specialty doesn't really matter.