B&Company

B&Company is the only agency in Vietnam with other companies in 11 Asia countries selected for Brand Asia project planned by Nikkei Business Publication (Nikkei BP) since 2010. The 2014 survey successfully accomplished in Hanoi and Ho Chi Minh City. Its result has reflected performance of 100 brands including foreign and local, providing audience with valuable information relating to customers' perception about brands' strength, ranking and awareness. In general, Vietnam is a dynamic and competitive emerge market for both foreign and local brands, cherishing lots of opportunities as challenges in future.