B Infinite

B Infinite is a premier multi-partner loyalty program in Malaysia. Through this platform, we help partners to manage customer relationship, increase sales and attract new customers using data driven insights to understand customer behaviour and create one-to-one conversation. Members can earn BPoints within this eco-system of over 80 merchant partners nationwide. They can EARN BPoints and use it AS CASH to REDEEM their favourite items at over 4,000 locations e.g. Starbucks, Caltex, Tealive, Kenny Rogers Roasters, Krispy Kreme Doughnuts and many e-comm marketplace like Lazada, Shopee, 11thStreet and more.