Chufy

A seasoned traveler, Sofia has always sourced and collected clothing from destinations across the world. This lead her to create Chufy,a new line of ready-to-wear clothing inspired by her worldwide travels. Each season of Chufy focuses on a new destination and its culture, collaborating with artisans to imbue every piece with the authenticity of local craftsmanship. Chufy updates those traditions for modern life. Launched in 2017,Chufy features ready-to-wear, and accessories, and infuses high quality fabrics in a vivid color palette of playful patterns. Sofia's bold and colorful designs are influenced by the vintage fabrics and traditional garments she collected during her travels across the globe.Chufyreflects a contemporary flair juxtaposed with traditional touches. The brand embodies a woman, that just like Sofia, likes to explore the world and wants to be comfortable yet sophisticated. For her first collection, Sofia celebrated her home country Argentina, collaborating with traditional artisans and young designers to create a line inspired by the gaucho culture. Her second collection was inspired by the vibrant confluence of modernity and tradition in Japanese culture, anchored in classic silhouettes and eccentric patterns.