Competera Pricing Platform

Competera mostly helps category managers that are responsible for the performance of a particular category to make data-driven and quick pricing decisions. In addition to category managers, we also help Marketing teams make their promotional campaigns more data-driven and profitable; product managers and their leads to easily track the efficiency of their teams and change their strategy, if necessary; CEOs to hit all the set business goals, course-correct their strategy on the fly and eventually make their businesses more agile and competitive. How does your technology impact bottom-line results? We influence three key business KPIs: profitability, revenue, and customer LTV. Competera helps retailers not to gain additional profits and revenue, but stop losing their money, which has been the case for years. The loss can be blamed on the fact that prices are set for every individual item, without taking into account the interconnections between this and other products, the whereabouts of the store, and other factors. We use the power of AI to help retailers base their pricing on all the necessary data, speed up their repricing and make it more transparent.