El Mouradi Hotels

Becoming leader of the hotel chains in Tunisia, the chain El Mouradi represents today 16 000 beds and 17 unities of superior categories (3, 4 and 5 stars) split up on the regions of Sousse El Kantaoui, Hammamet, Djerba, Tunis-Gammarth, Mahdia, Monastir, Douz and Hammam Bourguiba. The chain has thus the widest cover of the different country regions through new hotels or recently renovated ones offering the comfort and the best services respecting the modern and international standards and the expectations of tourists. The ascension of the chain El Mouradi was often associated to a new approach of the hotel business, said « industrial » that owes its success to organization, to perseverance and to proven methods on management in other industrial sectors. Nothing astonishing thereto, since the Hotel chain constitutes the tourist part of a group established from an industrial company, MEUBLATEX, created in 1972 and presided by Néji Mhiri. In fact, the name of Néji Mhiri has first been associated to the company Meublatex and to his network of furnishing stores. To launch himself in the Hotel business was all natural, as the two trades are in narrow report with people new life standard and their aspirations regarding comfort and wellbeing. Today, the group of Néji Mhiri is articulated around an industrial centre with Meublatex, that employs 8 000 persons (19 production unities and 120 sale points for a total investment of 480 millions Dinars) and of a tourist group with El Mouradi Hotels, the first Tunisia chain (17 unities totalising 16 000 beds), the travel agency VLT and a central laundry. The Group represents a total investment of 560 millions Dinars and employs 4 000 persons.