Formitable
The mission of Formitable is to connect restaurants with the modern guest, who is better informed and becomes more critical as the online market grows. Formitable therefore places the guest at the center and builds products that enable restaurateurs to distinguish themselves from their competitors. The heart of Formitable is an automated planning tool, allowing guests to reserve a table in real time 24/7. To further meet the growing expectations of guests, Formitable optimizes the restaurant's own marketing channels: the website, newsletter and social media. Through its own channels, the guest maintains a one-to-one relationship with the restaurant. In addition, Formitable offers an integrated marketing network with select partners such as Airbnb, allowing new guests to discover the restaurant. For restaurateurs, the marketing through external partners is made easy because Formitable realizes the technical link, invoicing and measurability within an advanced e-commerce environment.