Geru

Geru is a Brazilian lending marketplace created in 2013 offering personal unsecured term loans for prime and near prime borrowerers through a fast, simple, and transparent online experience. Lending operations started in 2015. Developed and started Brazil’s fully digital payroll loan product in 2018. Geru developed its own credit score model using unstructured data. Rates are lower than market and vary from 25% to 80% p.a., depending on the applicant’s score. The company is based in São Paulo, Brazil.