Global Traveler
With nearly 550,000 readers, Global Traveler connects brands with U.S.-based frequent, affluent travelers. According to MediaMark Research (Gfk MRI), GT readers have an average net worth of $2 million and 50 percent are CEOs and owners of companies. Our readers average nine domestic flights per year and 93 percent travel internationally on a regular basis (11 round-trips in the last three years), mostly in first and business class. More than 55 percent stay in 4- and 5-star hotels, at an average 60 nights per year. Three special editions - Leisure Lifestyle Edition, Global City Guidebook and Class Act Guide - complement monthly issues. Each year, Global Traveler awards the GT Tested Reader Survey awards and the Leisure Lifestyle Awards.