Gugu Guru

Powered by AI and human intelligence, Gugu Guru makes highly tailored product recommendations for every parent's unique lifestyle. Founded by a mom and recognized baby industry expert, Monica Banks, Gugu Guru combines insider knowledge of buzzworthy brands, new & emerging products and safety, and fuses it seamlessly with its innovative shopping platform to create unparalleled services for parents. A celebrity and influencer favorite, Gugu Guru's personalized experience provides unbiased product recommendations that are tailored to unique lifestyle needs, budgets, style and more. Featured in Parents Magazine, Washington Post and Huffington Post, Gugu Guru has been recognized for its innovation and impact in the new mom market.