HomeBased Realty

HomeBased Realty ® was founded in October 1997 and has grown to over 70 associates in Lancaster Ca. Joe Morales, founder and President opened HomeBased Realty® with the future in mind. The real estate industry is being changed by three powerful revolutions. They are the internet revolution, the information revolution and the home office revolution. With technology changing how and where we work, HomeBased Realty® was designed with a non-traditional structure. Technology has allowed us to work from just about anywhere, including our homes. Our agents are more mobile, utilizing laptop computers, cell phones, portable printers, scanners, digital cameras, the Internet, e-mail, personal data assistants (Palm Pilots) and more! HomeBased Realty® agents are seasoned professionals joining from the larger local franchises. HomeBased Realty® hires only experienced professionals and each agent is "hand picked. The average level of experience exceeds 10 years. In a short time, HomeBased Realty® has gained the respect of its peers in the industry and has quickly grown to over 70 associates, making it the largest independent company in the Antelope Valley ! HomeBased Realty® has a 3500 square foot workcenter, centrally located at 42402 10th St. W # J, Lancaster. The workcenter houses our administration office, franchise sales office, has eleven private offices, workstations and three conference rooms. The facility is designed to accommodate the home office agent with the facilities and equipment to provide a neutral setting for agents to meet clients, negotiate sales and a place to utilize when in the field. Our workcenter is strategically located to accommodate the agents and their clients, to better serve their needs. All HomeBased agents have fully-equipped home offices, utilizing the latest in technology. The agents in general are more experienced, efficient and available than the average traditional office agent, because they are fully operational from their home office, or while mobile, using laptop computers, cellular phones, pagers and handheld personal data assistants. Because of this efficiency, the level of service is unsurpassed. HomeBased Realty® has incorporated a strong, aggressive and dominating online marketing strategy, advertising and marketing its web sites in local newspapers, magazines, television and other local and national real estate websites. HomeBased Realty® owns powerful domain names that attract consumers to our websites and your home, giving your home maximum marketing exposure! Domain names such as FreeHouseSearch.com, BuyRepos.com, HomeMatchMakers.com, FreeMarketEvaluation.com, FreeQualification.com, eHouseTours.com and NeighborhoodHotsheet.com. HomeBased Realty® has excelled in implementing online marketing and the newest of technology, virtual home tours, to compliment traditional marketing methods. These advanced state of the art marketing techniques and methods are unlike any marketing service offered by any other local real estate company! HomeBased Realty® is a California Corporation, licensed by the California Department of Real Estate, a member in good standing with the National and California Associations of REALTORS?, Greater Antelope Valley Association of REALTORS? a and member of the Antelope Valley and Southland Regional Multiple Listing Services, which covers the Santa Clarita, San Fernando and Conejo Valley areas.HomeBased Realty® is a Federal Registered Trademark.