MarketSmart

MarketSmart was created to fill a void. We grew tired of hearing about ad agencies that create campaigns that look "slick" or "pretty". These agencies are able to convince their clients that they need a snappy new brand, a new logo or a new brochure. But when the time comes to talk about ROI (return on investment) for your marketing dollars, they are quick to change the subject. At MarketSmart, ROI is the subject. We are a strategic marketing firm not an ad agency. Sure we can make your campaigns look slick and pretty. But is that really what you need to produce results? We have seen campaigns tested where the ugly design drew response rates that beat the slick design by at least 4-to-1. Therefore, we enter each engagement with the realization that no one has a crystal ball that can reveal what kind of marketing will produce results. Our client's customers are the only people who can reveal what kind of marketing works. If you speak to your prospects and customers in a respectful, one-to-one, personalized fashion over time with relevant messages that solve their problems, you will sell more and improve your marketing ROI. MarketSmart helps you do just that. We use creativity and ingenuity combined with technology to generate customer-centric marketing campaigns that produce outstanding results for our clients. We delve into your business to learn what works and what doesn't. And all this revolves around the general notion that marketing should yield results and a return on your investment. If you want pretty pictures, call your friends at the ad agency. If you want results, get smart.