Itnig
Itnig has participated in the creation of many businesses and developed a standard roadmap to screen any new project. We start by analysing the market the product will operate and the problem detected. Is the market really demanding what our client proposes, is it an actual solution? We have tools to calculate how much a new concept is searched over the Internet. We estimate the market size and its possibility of success (from our point of view). We then decide whether to take the project or help our client find someone else. If we do take the project, our client and us become partners from that moment on. We analyse the competitors doing and how we differentiate from them. 360º analysis and brainstorming sessions with our partner help us shape the product and make it a viable business idea. We design the perfect team for the project, and calculate development, maintenance and marketing costs. We do sales estimates and calculate ROI, CAC and other business metrics. We help our partner build a sound business plan, a marketing strategy and find the suitable financing support. We establish a milestones calendar, and start devoting our full energy to making the project happen.