JML Direct

JML was founded in 1986 in Camden Town, north London. In the early days their company sold household products through live demonstrations in department stores, shopping centres and at consumer shows such as the Ideal Home Show. As JML grew, they began to use video films in retail stores to demonstrate our products. They launched their first transactional website in 1999 and their own TV home shopping channel in 2004. Today, JML has become a global leader for innovative consumer products sold through video marketing.