Madam Sew

Founded in 2017, MadamSew is a sewing company developing sewing tools at affordable prices with extensive user instructions to help home sewers enjoy their hobby more and sew with more confidence. The company began by offering online tutorials, community, and carefully crafted sewing tools at competitive prices, such as their signature 32 Piece Ultimate Presser Foot Set and accompanying handbook. It achieved $1.5 million in sales within its first 8 months, 2.5 million in sales in 2018, and continues to grow. MadamSew has an active social media presence with 56,000 likes and 60,000 followers on Facebook, 10,000 Facebook group members of which 6500 daily active and 150,000 monthly engagements, 14,000 followers on Instagram, 30,000 monthly views and 4,500 subscribers on YouTube. While the majority of sales (80%) are in the United States and fulfilled from North Carolina, 6% are to Canada, 5% UK, 9% rest of world.