Make Mention Media and Communications

Make Mention are the most impressive and motivated consultants we've ever worked with! Our team was struggling to communicate a fairly complex offering to our audience via our program homepage. While our traffic was growing, we were seeing a decrease in conversion rates and stalled-out growth. Our goal was to make our page easier to understand and ultimately increase its conversion rate. The customer research Jen and Dustin conducted led to some extremely valuable findings which have had an impact on many areas of our program beyond the scope of this project. Ultimately, Jen and Dustin were able to deliver a new version of our program homepage that is converting at a rate 18% higher than the previous version of the page. We're incredibly happy with both the process and results of working with the two of them. Jen is a rare talent. She has the wisdom to understand what's critical to learn, the experience to define the battery of research that will unearth those insights, AND the ability to transform all of those raw findings into a cohesive and actionable strategy. I pull her in on important projects (think multi-million or billion-dollar brands) because I know, without a doubt, she will find things that completely change the game, impress the client-and be able to explain how to put everything we learned to use.