Maloja Clothing

The Maloja brand is a leading sportswear brand in outdoor activities such as mountain biking, road cycling, cross country skiing, rock climbing, ski touring, freeriding and running. More than 900 dealers in 26 countries are supplied worldwide. Maloja has flagship stores located in Munich, Aschau, Freiburg, Oberstdorf, Wiesbaden, Innsbruck (Austria), Stowe (USA) and Seoul (Korea). Currently, 800 new styles are developed and launched each year. 70% of Maloja's products are produced in factories in Europe and 30% in China. The functional clothing is to a large extent manufactured by VioModa in Bulgaria. Founded in 2014, VioModa is a subsidiary of Maloja and currently employs 250 people.