Original Image

Original Image is a New Zealand company dedicated to providing innovative online tools and services for marketing communications, information management, and publishing requirements. Original Image will deliver value to its customers by providing great customer service and affordable technology that enhances business effectiveness. Original Image was founded on a belief that marketing driven companies in any industry will benefit from simple to use online tools designed to give control and functionality for the management of digital assets, and to gain efficiencies in producing communications material. Original Image founder and director, Chris McGowan has spent more than 20 years in the advertising, pre-press and design industries. Almost 10 years with leading agency Saatchi and Saatchi in London and key roles with pre-press and design companies in New Zealand and the UK, has provided Chris with a unique insight to client and agency requirements in the area of digital asset management and workflow solutions. The inspiration for developing Original Image DAM technology came from a simple matter of witnessing clients being charged for access to files they had already paid for... hours upon hours were spent searching for work previously done for clients to re-use in new campaigns and collateral. Not only was the process inconvenient for the agency but the client ended up footing the bill. The fact is countless work is repeated (and paid for) by clients that don't know what has gone on before them or for the sake of time, need to re-create work from scratch. Companies are waking to the fact that an overwhelming number of images and a myriad of other digital files are required for communication needs. The cost is real, as millions of dollars are lost by companies recreating jobs and mismanaging crucial corporate assets. Founded on Digital Asset Management (DAM), Original Image offers a suite of world-class products and services to assist companies in any industry to better manage in a digital world. Already recognised as best practice for a growing number of businesses worldwide - the business tools offered by Original Image are essential to the effiency of your business. Contact Original Image today to inquire about DAM, PageProof, Elite, FTP or Hosting products for your business.